August 10, 2023

Bid shading costs advertisers an extra $6.6B annually, study finds

Paulo Rizal

August 10, 2023

Bid shading, an optimisation practice used in programmatic advertising, is likely leading to $6.6 billion in wasted advertising spend each…

Prosecraft has infuriated authors by using their books without consent – but what does copyright law say?

Dilan Thampapillai

August 10, 2023

This week, US writer Benji Smith took down his controversial website, Prosecraft, roughly a day after a social media storm…

ABC shuts down majority of accounts on Elon Musk’s X

Paulo Rizal

August 10, 2023

Australian broadcaster ABC has shut down the majority of its accounts on X, formerly known as Twitter, citing cost and…

93% of businesses don’t want ChatGPT in the workplace, study finds

Paulo Rizal

August 10, 2023

The majority of business owners in Australia are considering or already implementing bans on ChatGPT and other generative AI applications…

Creating highly responsive and agile communications in time of crisis with David Hawkins

Paulo Rizal

August 10, 2023

Corporate communications officers, particularly those who do crisis response and reputation management often get a bad reputation, especially among the…