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November 24, 2023
storytelling - internal communication
Published by Paulo Rizal at November 24, 2023
Categories

5 storytelling techniques you can use to improve internal communication skills

Improving internal communication skills within a team is vital for collaboration and cohesion. A team that knows how to communicate both  achievements and potential problem spots […]
Paulo RizalPaulo Rizal November 24, 2023
November 21, 2023
brand ambassadors
Published by Paulo Rizal at November 21, 2023
Categories

5 ways to transform your team into loyal brand ambassadors

In the landscape of modern business, leveraging your employees as brand ambassadors can significantly amplify your company’s presence. Here are five business-casual strategies to foster a […]
Paulo RizalPaulo Rizal November 21, 2023
November 21, 2023
brand growth
Published by Paulo Rizal at November 21, 2023
Categories

4 ways to unlock brand growth potential

Brand growth is important in establishing a lasting market presence and fostering consumer loyalty. As a brand expands, it not only captures new audiences but also […]
Paulo RizalPaulo Rizal November 21, 2023
November 14, 2023
corporate social responsibility and impact
Published by Paulo Rizal at November 14, 2023
Categories

5 tips to showcase your company’s social and environmental impact

Having a corporate social responsibility can significantly boost a company’s public standing and internal operations. It shows that your company isn’t only centred on profit, but […]
Paulo RizalPaulo Rizal November 14, 2023
November 14, 2023
Corporate identity
Published by Paulo Rizal at November 14, 2023
Categories

5 questions you need to answer to create a compelling corporate identity

A corporate identity is every company’s “face”– it’s recognisable, consistent, and if created correctly, attractive. Having a strong brand can even help boost your sales and […]
Paulo RizalPaulo Rizal November 14, 2023
November 10, 2023
journalists
Published by Paulo Rizal at November 10, 2023
Categories

How to build and leverage journalist relationships for brand visibility in 7 steps

Having journalists in your brand’s corner can help keep you visible and relevant. Here are 7 steps to learn and leverage your relationships with them to […]
Paulo RizalPaulo Rizal November 10, 2023
November 7, 2023
video conferencing
Published by Comms Room Staff at November 7, 2023
Categories

Top 3 best practices for virtual meetings and video conferencing

After COVID-19 affected the workforce for a couple of years, companies have had to adapt to video conferencing becoming a new norm. The rise of Zoom […]
Comms Room StaffComms Room Staff November 7, 2023
November 7, 2023
email marketing
Published by Comms Room Staff at November 7, 2023
Categories

5 ways to upgrade your marketing emails

Email marketing is a good way to generate leads and retain customers. It gets your page a high subscriber yield and you can benefit from casting […]
Comms Room StaffComms Room Staff November 7, 2023
October 6, 2023
lead generation
Published by Comms Room Staff at October 6, 2023
Categories

3 costly mistakes Aussie businesses make in lead generation, unveiled by expert

In the competitive Australian business landscape, lead generation plays an important tool in funnelling customers into the business and maintaining sales and growth.  A 2023 report […]
Comms Room StaffComms Room Staff October 6, 2023
April 11, 2023
digital marketing
Published by Derek Chew at April 11, 2023
Categories

Sink or Swim? How SMBs Can Overcome Digital Marketing Challenges

While digital marketing can provide targeted access to buyers at budgets within reach of small- and medium-sized businesses (SMBs), potentially leveling the playing field, it can […]
Derek ChewDerek Chew April 11, 2023
April 4, 2023
conversational commerce
Published by Paulo Rizal at April 4, 2023
Categories

Most consumers prefer conversational commerce with brands, study finds

More than 88% of the 8,000 consumers surveyed from the US, the UK, Canada, and Australia prefer to engage in a two-way conversation with a brand […]
Paulo RizalPaulo Rizal April 4, 2023
March 22, 2023
Bridges ensure deliverability
Published by Swift Digital at March 22, 2023
Categories

Meeting the Deliverability Challenge

Email deliverability is about sending an email that reaches your subscribers’ inboxes, it is key to running a successful email marketing campaign. Swift Digital has been […]
Swift DigitalSwift Digital March 22, 2023
February 16, 2022
Innocean Australia appoints new chief strategy officer
Published by Eliza Sayon at February 16, 2022
Categories

Innocean Australia appoints new chief strategy officer

Innocean Australia has appointed Gual Barwell as their chief strategy officer, who will bring strategic discipline to the agency by providing leadership across business, creative, communications, […]
Eliza SayonEliza Sayon February 16, 2022
November 15, 2021
Musk offloads nearly $7 billion Tesla shares
Published by Eliza Sayon at November 15, 2021
Categories

Musk offloads nearly $7 billion Tesla shares

Tesla CEO Elon Musk has offloaded over $US6.9 billion worth of shares in the electric car company this week, taking advantage of a meteoric rally that […]
Eliza SayonEliza Sayon November 15, 2021
October 31, 2021
Wall Street mixed as Facebook and social media giants shares tumble
Published by Nina Alvarez at October 31, 2021
Categories

Wall Street mixed as Facebook and social media giants shares tumble

The Dow and the S&P 500 have hit record highs following positive earnings from American Express while the Nasdaq was pressured after social media giants including […]
Nina AlvarezNina Alvarez October 31, 2021
October 20, 2021
Nasdaq enjoys boosts from big tech and communications firms
Published by Nina Alvarez at October 20, 2021
Categories

Nasdaq enjoys boosts from big tech and communications firms

The S&P and Nasdaq has closed higher on Monday with the biggest boosts from the highest-profile technology and communications companies. Investors eyed product news from Apple […]
Nina AlvarezNina Alvarez October 20, 2021
September 20, 2021
New IAB Report reveals opportunities in game advertising
Published by Comms Room Staff at September 20, 2021
Categories

New IAB Report reveals opportunities in game advertising

With Australia’s gaming market rapidly growing in the last few years, IAB Australia has conducted research on game advertising across all channels.  The Attitudes to Game Advertising Report was developed by IAB Australia […]
Comms Room StaffComms Room Staff September 20, 2021
June 2, 2021
new communications duo
Published by Comms Room Staff at June 2, 2021
Categories

WPP AUNZ appoints new communications duo

WPP AUNZ has appointed Nadia Fidler as PR manager and Laura Backhouse as internal communications manager, reporting to head of communications and marketing Toby Hemming. The […]
Comms Room StaffComms Room Staff June 2, 2021
May 9, 2021
CSIRO commercialisation specialist Dr Ilana Feain and Quasar CEO Mr Phil Ridley. Credit: CSIRO
Published by Comms Room Staff at May 9, 2021
Categories

New Australian space startup allows ground stations to talk to hundreds of satellites at once

Over the next decade, more than 57,000 satellites will be launched worldwide to support a surge in demand for space-derived data, from environmental monitoring such as […]
Comms Room StaffComms Room Staff May 9, 2021
May 8, 2021
Choregraph
Published by Comms Room Staff at May 8, 2021
Categories

WPP launches global data company: Choreograph

WPP announces Choreograph, a new global data company, to help clients realize the value of their first-party data, consult on and implement their data and technology […]
Comms Room StaffComms Room Staff May 8, 2021
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