Day: July 27, 2023

Viral Nation’s new impersonation detection feature to shield brands from fake accounts

Influencer marketing agency Viral Nation has launched a new impersonation detection feature, designed to protect brands from fraudulent activities on social media platforms. “The introduction<span...

Federal court slaps $20M fine on Meta-owned companies for ‘misleading consumers’

The Federal Court has ordered two subsidiaries of social media giant Meta, Facebook Israel and Onavo Inc, to each pay $10 million for breaching Australian...

Australian employees understand generative AI’s benefits, but lack proficiency

Digital proficiency is lagging despite 82% of workers stating that digital technologies like generative AI tools are essential for daily work. While few admit to...

Computer-written scripts and deepfake actors: what’s at the heart of the Hollywood strikes against generative AI

For the first time in 60 years, the Writers Guild of America (WGA) and the Screen Actors Guild (SAG) are simultaneously facing off against the...

Utilising storytelling models for engagement with Shawn Callahan

Storytelling is more than entertainment; it is meaning making. What we think of ourselves as individuals factors strongly into our organisational culture and how we...