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Day: February 29, 2024

PR in legislation

The role of PR in legislative initiatives (and 3 ways PR professionals can impact them)

Public relations professionals play a crucial role in legislative initiatives by shaping public opinion, garnering support, and influencing policymakers. Through strategic communication tactics, PR practitioners...

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government communication

Navigating Government Communication Success: A Guide to Metrics and KPIs

In government communication, measuring the success of public relations (PR) campaigns is essential for assessing impact, enhancing transparency, and optimising strategies for future initiatives. Government...

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