Building and retaining public trust through transparent communications with Nicki Drinkwater, NBN Australia

Nicki Drinkwater on building trust

In this session, Nicki Drinkwater of nbn Australia talks about the role of transparent communications in building trust. Now more than ever, Australians expect all organisations in private and public domains to work together to face the issues affecting us and our planet.

“It’s not enough to provide a product or a service anymore. As organisations and leaders, we are expected to make a difference to our society,” Nicki said.

Nicki also talks about how “character metrics” have taken over “capability metrics” in the last few years, when it comes to building a good reputation.

“How you do what you do is now more important to how you’re perceived, than what you do,” she said.

In this video, Nicki focuses on the five pillars of modern corporate affairs: having a clear company narrative, the importance of listening to stakeholders, developing strategic communications pillars, integrating your planning and execution, and keeping it real.

Access this video here.

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Paulo Rizal
Paulo Rizal
Paulo Rizal is a content producer for Comms Room. He writes content around popular media, journalism, social media, and more.