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Fusion Digital, a digital marketing agency based in Sydney, has shared the results of an extensive survey delving into the integration and influence of Artificial Intelligence (AI) technology within the Australian white-collar workforce. This comprehensive study, drawing responses from over 1,000 professionals spanning diverse industries, illuminates the profound impact of AI on productivity, work routines, and employee perceptions.
Key revelations from the survey include:
Fusion Digital’s survey presents a pivotal snapshot of AI’s evolving role within the Australian workforce, furnishing invaluable insights for businesses, technologists, and policymakers alike.
“Our research shows how much AI has impacted the workplace – specifically over the last 12 months. As digital marketers, we’ve seen first-hand the pace of change and adoption. This technology is here to stay – and it certainly won’t be slowing down.
“I think we’re a way off taking everyone’s jobs, and at present, we’re seeing AI empower most employees to scale their output, productivity, and value, although some work is needed for ethical policies and safeguards to catch up. There’s a competitive advantage on the table right now for those who apply and execute effectively, but this window is closing fast.
“The time for Australian professionals to get ahead of the AI revolution is now,” said Scott Pittman, Founder, Fusion Digital Agency.
