Tag: brands

Innovation, News, Communication

3 brands that changed the PR game through storytelling (and how you can, too!)

In the realm of marketing, the importance of a compelling brand and campaign narrative cannot be overstated. Your narrative is the heartbeat of your brand,...

News, Technology

Most consumers prefer conversational commerce with brands, study finds

More than 88% of the 8,000 consumers surveyed from the US, the UK, Canada, and Australia prefer to engage in a two-way conversation with a...