Innovation, News, Technology, Communication

Study reveals 20% of TikTok search results include misinformation

Nearly 20% of videos appearing in TikTok search results include content with misinformation, according to a report by NewsGuard. NewsGuard looked into 540 TikToks for...

Innovation, News, Technology, Communication

Aussie consumers prefer SMS over email as mode of communication

SMS has taken over email as the most convenient method of communication for customers with 49% of Australians believing firms who interact via SMS appear...

Innovation, Technology, Communication

Crucial social media metrics that you should analyse

Your metrics are determined by your social media objectives. Every goal needs a corresponding statistic that can be used to assess if your social media...

Innovation, Technology, Communication

Thought leadership: Scoring authority among your audience

More brands today are gaining attention and impact through thought leadership. Positioning yourself as a brand of authority that people can trust gives your business...

Innovation, Communication, Featured Leader

Award-winning marketer Antonia Vann on shaping a “voice of trust”

Comms Room Channel reached out to award-winning marketer Antonia Vann to talk about the intricacies of corporate communications today. Antonia is a senior marketer with...

New law mandates proactive safety measures by tech companies

Dating industry faces pressure to tackle online abuse

New legislation places responsibility on social media platforms for age compliance

Social media, communication, and ‘brain rot’: Unpacking the claims behind digital overload

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Government reviews online safety framework to strengthen protection

Study highlights GenAI’s role in supporting critical thinking in education

Addressing bias and fairness: AI’s impact on legal decision-making

Navigating the challenges of AI integration in healthcare

New law mandates proactive safety measures by tech companies

New legislation places responsibility on social media platforms for age compliance

Albanese Government invests in reliable mobile coverage along key Victorian roads

Government delivers broadband upgrades for millions

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Your Security Checklist for Email Service Providers (EB)

Third-party data remains crucial to digital marketing strategy, study finds

Thought leadership: Scoring authority among your audience (EB)

Combating communication fatigue through a targeted engagement approach with Tanya Bowes, CSIRO

Building and retaining public trust through transparent communications with Nicki Drinkwater, NBN Australia

Implementing a multi-cultural communication strategy to reach out to diverse audiences with Jody Gleeson

Promoting positive behaviour change through creating fit-for-purpose communications with Karen Markwort

Tag: marketing strategies

Study reveals 20% of TikTok search results include misinformation

Aussie consumers prefer SMS over email as mode of communication

Crucial social media metrics that you should analyse

Thought leadership: Scoring authority among your audience

Award-winning marketer Antonia Vann on shaping a “voice of trust”

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