- Have any questions?
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- Have any questions?
- 02 9247 6000
- media@commsroom.co
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Storytelling is more than entertainment; it is meaning making. What we think of ourselves as individuals factors strongly into our organisational culture and how we react to market conditions.
In the video, Anecdotes International founder and director Shawn Callahan imparts several nuggets of wisdom around using stories as a way to create engagement and build trust within organisations. Shawn believes that if we want to change culture, we need to have new stories to tell. He also insists that they need to be truthful to have a sustained effect.
Shawn breaks down the elements of a good story and how to use them to engage employees and build trust. This session is specifically geared towards business leaders interested in harnessing the power of stories to optimise their organisational operations.
Get full access to Shawn Callahan’s session recorded during the 6th Corporate Comms Leader Summit here.
