Day: December 5, 2023

Driving citizen satisfaction and trust through a long term communications approach with Eddie Townsend

Eddie Townsend works as the Director of Communications at London Borough of Waltham Forest. A London Borough is a local authority that owns and maintains...

Here’s what went down in the 9th Annual Comms Leaders Summit

It’s been an eventful year for communications professionals, to say the least. Apart from a global pandemic that has changed how we communicate forever, there...

Majority of marketing and communications leaders embrace dual roles, Muck Rack finds

Approximately 70% of marketing and communications leaders say their role is a mix of both functions, according to new survey results from Muck Rack, the...

6 PR metrics that matter more than impressions and clicks

Being part of a brand’s public relations and marketing team is no walk in the park. Trends come and go, and what used to matter...

Building trust in an era of skepticism: 5 PR strategies for trustworthy brand communication

With the waves of misinformation in both printed and online media, it is getting more and more difficult to ensure that your brand remains trustworthy....