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Day: December 7, 2023

Ingrid Just

Creating impactful low-cost communications to support a complex, de-centralised workforce with Ingrid Just

One of the most lasting effects of the COVID-19 pandemic is it changed the way we work.  While remote working has existed in some form...

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science communication

Fact-bombing by experts doesn’t change hearts and minds. But good science communication can

A stir went through the Australian science communication community last week, caused by an article with the headline Science communicators need to stop telling everybody...

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automation in business

Automation, generative AI emerge as key business priorities, survey reveals

More than one-quarter of respondents (26%) plan to implement machine-operated tasks that require limited human input or fully transition to autonomous systems in the next...

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social media in PR

Navigating the digital landscape: The 4 roles of social media in modern public relations

Social media–we all know, and we all take part in it. From networking sites like Meta, to image-based Instagram, to business and employment-focused LinkedIn, social...

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Branding as a PR tool

3 brands that changed the PR game through storytelling (and how you can, too!)

In the realm of marketing, the importance of a compelling brand and campaign narrative cannot be overstated. Your narrative is the heartbeat of your brand,...

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