Day: January 9, 2024

Until now, sellers have used AI to get the best deal for themselves – those tables are about to turn

It’s no accident we are seeing record profits from some of our biggest consumer-facing companies, among them Qantas and the big four banks. They are...

Muck Rack data highlights rise of AI use in PR amid disclosure issues

Global public relations management platform Muck Rack has published the updated expansion of their survey, to find that more than half of the participating PR...

Burger King transforms morning-after woes into savings using Facial Recognition tech

In a continuation of its innovative marketing campaigns, Burger King Brazil is leveraging mobile technology to connect with customers during the aftermath of end-of-year festivities....

3 Comms Trends To Watch Out for In 2024

2023 has been an interesting year for communicators, to say the least. While communication has always been a dynamic field, 2023 was the year where...