Day: January 19, 2024

StackAdapt, OpenX to allow political advertisers to reach audiences programatically

Omnichannel supply-side platform OpenX Technologies, Inc., and multi-channel advertising platform StackAdapt are partnering to allow political advertisers to reach their target audiences programmatically across CTV,...

What a new sexual health campaign for young Aussies gets right and wrong

The Australian government recently launched a new campaign, Beforeplay, to promote better sexual health among young people. Beforeplay is focused on encouraging people aged 20...

Surfing and Crashing: The Effects of Social Media on Mental Health

For a considerable number of people, checking their phone first thing in the morning is a norm. This sudden rush of online stimuli has become...

The Brag Media strengthens commercial team with key hires and return of Dane Robertson

Australian youth content creator, The Brag Media, is amplifying its commercial and creative prowess with significant team additions. Dane Robertson reclaims the role of Head...

2024 anticipates $402B surge in mobile ad spend driven by social platforms and creators

In an unprecedented surge, global mobile ad spending is projected to reach $402 billion in 2024, marking an 11% surge from the $362 billion recorded...