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Day: February 1, 2024

social media platforms

4 new social media platforms to watch out for in 2024

With continuous issues of ads, difficulties in monetisation for content creators, and a general lack of content visibility on existing social media platforms, users are...

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social media algorithm

Chasing the Rabbit: How Algorithms Influence Social Media Platform Usage

All social media are built around a set of algorithms, and these algorithms have specific goals. Whether it’s to make platform users view latest content,...

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Nikki Harrison hired by Enero Group

Enero Group names former M&C Saatchi exec as new head of people & culture

Enero Group has appointed Nikki Harrison as its Group Head of People & Culture, further strengthening the Group’s executive team. Overseeing the Group’s People and...

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sms marketing

Brands earned $39.5M due to AI-powered SMS marketing, study says

Brands that leveraged Attentive’s SMS marketing platform in total earned $39.5 million in revenue, according to a study that they commissioned from Forrester Consulting. The<span...

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Virtual reality headset

Virtual reality grooming is an increasing danger. How can parents keep children safe?

Virtual reality (VR) headsets are increasingly popular among adults and children. They are part of extended reality environments, which “enable ever more realistic and immersive...

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