Day: February 15, 2024

Government communications as a community building tool with Investment NSW’s Vanessa Grimm

Government social media should be a dynamic platform for meaningful interaction, not just a broadcasting tool. Vanessa Grimm is the Executive Director of Strategic Communications...

Yahoo’s PurpleLab to ‘revolutionise market research with Qualtrics

Yahoo has launched PurpleLab in Australia and South East Asia, their effort to address the challenges of speed and quality in the market research industry....

The multiple roles of chatbots in customer service (and how they can help your brand)

Chatbots play a pivotal role in revolutionising customer service. They transform the dynamics of how businesses engage with their customers as well as streamline what...

Dos and don’ts of digital communication etiquette in the era of remote work

In the age of remote work, effective communication is essential for maintaining productivity, fostering collaboration, as well as ensuring team cohesion. To navigate the nuances...

Vacancies in media agencies dipping, almost at normal levels

Media agencies are witnessing a promising trend as talent churn shows a notable decline, with industry vacancies down to 7.2% in 2023 compared to the...