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- Have any questions?
- 02 9247 6000
- media@commsroom.co
Despite the negativity surrounding artificial intelligence (AI) integration into the workspace, it has been a part of customer service for a while now. Chat bots, template automation, and even suggested products all have AI technology behind it, but there might still be hesitation and confusion surrounding this concept.
The aforementioned tech and apps are now part of the wave observed in many websites and businesses called the AI Customer Experience.
AI customer experience is the process of including Artificial Intelligence in user data processing to enhance customer touchpoint efficiency. In short, it’s when companies integrate AI to meet loads of customer demands with less stress. Doing so lends your customer service team an extra hand, and leaves them more time and brain effort for more complex tasks.
Read on to find out how AI can continue to improve customer experience, chatbots, and virtual assistants!
AI advancements are refining chatbot and virtual assistant interactions by improving natural language processing, enabling more accurate and context-aware conversations. Back then, chatbots used to sound too formal and had syntax and grammar errors. With continued use, training AI-powered chatbots with the “normal” human tone will make responses sound more natural.
Machine learning algorithms empower chatbots to continuously learn from user interactions, ensuring they stay updated with the latest information and adapt to evolving conversation patterns.
A superpower that AI can bring to your business is the ability to customize search results with little effort! AI-driven algorithms enable chatbots to learn and adapt to user preferences over time, providing personalized responses and a more tailored user experience.
Examples of this includes suggesting products based on the user’s site and browsing history, or scraping data from their profile to push content that might fit their demographic up to their ads or featured posts.
Responding in a straightforward manner can be a hit or miss in some situations. And since chatbots are programmed to respond and not soothe, answers could seem cold and detached. Integrating AI-based emotion recognition allows chatbots to identify and respond to user emotions, fostering more empathetic and human-like interactions.
This is especially valued in healthcare and interaction-based websites, where customers need more than simple answers to inquiries. The more you “train” them with conversation, the more natural and empathic they sound and become.
Artificial Intelligence is expanding the capabilities of chatbots beyond text to include voice, images, and even video, creating more dynamic and engaging virtual interactions. This is especially useful for customers who are hard of hearing and might need to hear instructions or answers, or for those whose vision might be impaired.
These multi-modal capabilities can make websites more inclusive and varied and help garner more interaction and clicks for your company as well.
AI-driven chatbots and applications are becoming increasingly integrated with Internet of Things (IoT) devices, offering users the convenience of controlling and accessing connected devices through natural language commands. Devices like smart watches, sensors, and home networks are great examples that showcase its main feature: convenience.
You can control these devices through voice or gesture, and up to a considerable distance away. IoT devices mesh well with AI-driven apps because artificial intelligence helps synthesize user input into actions that the actual tech and devices enact.
These advancements highlight how AI is revolutionising chatbot and virtual assistant capabilities, ushering in a new era of intelligent and user-centric conversational interfaces. Integrating them into your customer service can make yours and your team’s life more efficient, so give it a shot!