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Assessing the pros and cons of social and traditional media to decide applicable channels that work best in different aspects of communications – Jody Gleeson, Nicki Drinkwater, Kane Silom, Jessica Hamilton

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Assessing the pros and cons of social and traditional media to decide applicable channels that work best in different aspects of communications
  • Identifying the efficiency of each channel when reaching the target audience to review the respective benefits
  • Reviewing the impacts of communications using social and traditional channels to evaluate the quality of engagement
  • Evaluating the results of engagement to decide which method works best in different scenarios
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