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https://vimeo.com/762445955Communicating effectively with stakeholders and protecting your reputation while supporting Australia’s attendance at the Olympics during a pandemic Understanding the underlying principles that guided the...
https://vimeo.com/762514315Developing a targeted and personalised communications strategy to gain cut-through Utilising data to listen to your audience and tailor your strategy accordingly Harnessing the power...
https://vimeo.com/737766313 Recognising the importance of culture in responding to crises Understanding how cultural values shape the way we respond to crises Boosting employee confidence in...
https://vimeo.com/737761771Reinforcing an external crisis communications plan to deal with adversities and catastrophes Accentuating the ‘human’ aspect of the stories behind crises to inform and connect...
https://vimeo.com/737764350Mitigating risks through a proactive comms technique Educating the public about issues, implications and benefits of government projects to enable understanding and acceptance from grassroots...
https://vimeo.com/737764889Utilising a communications framework to prepare for disruptions in a complex and changing environment Formulating appropriate communication methods to deal with key internal and external...
https://vimeo.com/737763541Evaluating applied communication technologies that work best to engage the public Discovering the innovations brought about by necessity to evaluate suitable applications Analysing the technologies...
https://vimeo.com/737762332Maximising use of low-cost, reliable and easily accessible tools to engage the citizen Applying the fundamentals of corporate blogging to deliver a message and enhance...
https://vimeo.com/737460449Creating impactful low-cost communications to support a complex, de-centralised workforce Hero your employees and your customers to strengthen loyalty Championing the channels your employees and...
https://vimeo.com/737467480Cultivating a proactive external stakeholder approach to obtain desired results Calibrating communication tactics to engage with diversified stakeholder groups Driving desired regulatory outcomes through employing...
https://vimeo.com/737459383Driving long-term advancement in the community by leveraging campaign milestones for future communications Advocating strengthened public support by sharing data-driven promotions Utilising the local community’s...
https://vimeo.com/737464948Promoting positive behaviour change through creating fit-for-purpose communications Aligning your public announcements and activities to increase community awareness Educating your community to positively influence actions...
https://vimeo.com/737457411Applying agility in the communications process to adapt to the fluid nature of announcements Embracing an ‘always-ready’ communications approach by preparing for all possible scenarios...
https://vimeo.com/737469996Assessing the pros and cons of social and traditional media to decide applicable channels that work best in different aspects of communications Identifying the efficiency...
https://vimeo.com/737463323Implementing a multicultural communication strategy to reach out to diverse audiences Communicating with your target audience in different languages to embrace a culture of inclusion...
https://vimeo.com/737471249Combating communication fatigue through a targeted engagement approach Collecting data and understanding your audience to enable specific engagement Enabling targeted messaging and increasing your engagement...
https://vimeo.com/737461977Utilising the lessons of modern campaigns to strengthen the value of communications and build trust in a democracy Highlighting the importance of a strong and...
https://vimeo.com/738475606Building and retaining public trust through transparent communications Safeguarding practices in place to enable consistent and accurate messaging Making updated information available to improve transparency...
