Tag: rebrand

News, Communication

Content agency BlueMelon delivers $30K rebrand for ‘women empowerment’

Sydney-based creative agency BlueMelon has announced its pro-bono collaboration with Missing Perspectives, an Australian media startup dedicated to amplifying the voices of young female reporters...

News, Opinion, Social Media

Do rebrands work? Can you trademark an X? An expert answers the burning questions on Musk’s Twitter pivot

To non-moguls, Elon Musk’s (perhaps temporary) rebrand of Twitter to “X” may seem high risk, amateurish, or even capricious. But it is likely doing exactly...