Month: November 2022

Policing truth in campaign ads is challenging, says election officer

SA's chief election officer says that policing truth in campaign ads is difficult and frequently draws officials into partisan discussions....

Twitter scales back COVID-19 misinformation policy

Even as COVID-19 cases proliferate in certain other areas of the world, Twitter has scaled back a regulation meant to tackle misinformation....

Engaging with internal stakeholders to build trust in the communications profession with Erin Russell

Erin Russell, Strategic Communications Director at the Department of Agriculture, Water and Environment, talks about stakeholder engagement....

Meta Creator Academy to help Aussie creators in Facebook and Instagram

Social media giant Meta is launching a new Meta Creator Academy in Australia to assist creators in telling and selling their stories on Reels....

Thought leadership: Scoring authority among your audience (EB)

Thought leadership has increasingly become significant in how today’s companies manage to stay visible, relevant and competitive....

Australia’s first rocket ‘Sirius’ to reach the space in 2023

Australia's first rocket 'Sirius,' a hybrid rocket engine made by Gilmour Space, is set to take off in 2023 making the nation the 12th to...

NDIA’s Mariah Fox on the generalist approach to content creation

Mariah Fox, Social Media Manager - Assistant Director at the NDIA, provides us a better idea on the generalist approach to content creation....

Musk claims all-time high Twitter signups amid massive revenue drop

Elon Musk claimed an all-time high Twitter signups despite troubles with an avalanche of advertisers and users migrating to other social media platforms....

The “OG” social media platform: Is Friendster finally back?

Social media was abuzz with rumours of Friendster's return after a website with the domain friendster.click went live on November 26 and briefly accepted sign-ups....

Strikes at Chinese factories imperil iPhone production

The flagship iPhone production facility of Foxconn in China is expected to experience a significant decrease in shipments as labor unrest persists....

Creating a consistent and synergistic strategy between marketing and communications with Antonia Vann

Antonia Vann, General Manager for Marketing and Communications at Museums Victoria, talks about harmonising marketing and comms strategies....

Leveraging corporate affairs to maximise the value of your organisation’s interactions with the government with Belinda Dennet

Belinda Dennet, Director of Corporate Affairs at Microsoft, talks about getting the most value out of interactions with the government....

Leveraging the possibilities of digital public relations to capture audience engagement with Bill Thomas

Bill Thomas, General Manager Corporate Communications at Hyundai Motor Company Australia, shares ways to maximise digital public relations....

Understanding how AR, VR and the Metaverse are shaping the future of communications – Rita Arrigo, Melinda Coyne

https://vimeo.com/762441586 Understanding how AR, VR and the Metaverse are shaping the future of communications Assessing how AR, VR, and the Metaverse can enhance your current...

Developing Siemens’ 150 years in Australia communications strategy into an integrated, omni-channel campaign – Keith Ritchie

https://vimeo.com/762441982 Understanding and simplifying your audience experience and journey across all your channels Unifying the communications that you have with your present and future audiences...

Keeping employees inspired and engaged during times of rapid change and crises – Katrin Maurer, Cori Moran, Samantha Gallagher

https://vimeo.com/762443018Keeping employees inspired and engaged during times of rapid change and crises Leveraging communications to steer your organisation through dicult times and change Building motivation...

When crisis is the new norm: brand reputation and employee engagement through supply chain challenges – Elyse Glenn

https://vimeo.com/762444099When crisis is the new norm: brand reputation and employee engagement through supply chain challenges Developing agile strategies to adapt to the volatile landscape Supporting...

Developing and strengthening the brand reputation of the L’Oréal Group – Marnie Carroll

https://vimeo.com/762444383Developing and strengthening the brand reputation of the L’Oréal Group Creating a communications strategy that communicates your organisation’s purpose and actions to your audiences Paid...

Developing a purpose and values-led communications strategy – Martine Alpins

https://vimeo.com/762444764Developing a purpose and values-led communications strategy Ensuring that your organisation’s reason for business, vision and mission are properly articulated and communicated to your employees...

Increasing the visibility of leadership in your communications to improve and maintain trust – Nicole Davey

https://vimeo.com/762445076Increasing the visibility of leadership in your communications to improve and maintain trust Training and guiding the executive leadership to become effective communicators Leveraging the...