Author: Paulo Rizal

ETOILE PR’s new appointments to support rapid growth across AU, APAC

Boutique Public Relations Agency, ETOILE PR has added Catherine Zaharias and Stacie Hickey to its team to drive the agency’s growth across Australia and the...

Aus gov’t bans TikTok on fed-owned devices 

The Australian federal government has finally dropped the hammer on TikTok by banning its use on government-owned devices, following concerns that the platform could facilitate...

AI content generation is coming to Mailchimp

Email marketing and automation platform Intuit Mailchimp has unveiled an Email Content Generator, which uses GPT AI technology to allow customers to create marketing email...

Discover relevant journalists based on keywords via Muck Rack’s PressPal.ai

Public relations management platform Muck Rack has unveiled the beta launch of PressPal.ai, a new AI-powered tool that surfaces relevant journalists based off press release...

Hoppr appoints Joe Prusz as new CEO

Australian advertising technology company Hoppr has announced the appointment of Joe Prusz as the company’s new Chief Executive Officer. Prusz was previously the Chief Revenue...

Phanto secures patent for ‘authentic social media posts’

US-based social networking product development company Phanto just secured another patent that it plans to use for its breakthrough social networking platfom for authenticity. Phanto<span...

AU social media commerce to become a $3.212 billion market by 2028, report finds

As social media platforms, such as Facebook, Instagram, and TikTok, continue to invest and improve their social commerce capabilities, the trend of social buying and...

Most consumers prefer conversational commerce with brands, study finds

More than 88% of the 8,000 consumers surveyed from the US, the UK, Canada, and Australia prefer to engage in a two-way conversation with a...

Widewail adds ChatGPT to its review response suite of solutions

Customer review and reputation management company Widewail is introducing integrated ChatGPT capabilities to support clients that prefer to manage review responses in-house and bring new...

Adthos reveals ability to produce 100% AI-generated audio ads

Advertising sales platform Adthos has revealed a new suite of artificial intelligence (AI) tools that allow users to generate complete audio ads for radio, podcasts,...

Asana rolls out new features to enhance collaboration, boost efficiency and agility

Work management platform Asana has unveiled new features and integrations to help organisations boost collaboration, drive efficiency and agility. Unveiled at Asana Forward, the updates...

Data is innovation’s best friend with DAFF’s Caroline Lanzon

Despite being integral for modern-day communications and engagement work, social media has only been around for less than a decade. This means that despite its...

Supply chain issues still affecting AU Comms infrastructure, study says

Despite managing to survive the worst of the COVID-19 pandemic, Australia’s communications infrastructure is still struggling to keep up with customer demand due to the...

Booktopia, VitalSource team up to give uni students access to ebooks

Booktopia, an online bookstore, and VitalSource, an education technology provider, have announced a partnership to provide Booktopia customers access to ebooks for the first time...

AU Gov’t awards grants to boost local journalism

Up to 56 new cadet journalists are hitting the beat in 38 regional newsrooms across the nation, after being awarded grants through the first round...

Adobe unveils enterprise solutions to help scale up production

Following hot on the heels of Adobe Firefly’s release, Adobe has released Adobe Express for Enterprise and a comprehensive Content Supply Chain solution to help...

Adobe enters the AI Age with Adobe Firefly

Content software giant Adobe has unveiled Adobe Firefly, a new suite of creative tools powered by artificial intelligence. Like other AI-powered content generative tools, Adobe...

First Nations youth at risk due to hate speech online, research says

New research is showing that more and more young Aboriginal and Torres Strait Islander people are turning to technology for cultural expression and engagement but...

Canva releases new AI tools to make design process ‘even easier, faster’

All-in-one visual communication platform Canva has released new suite of design and brand management tools powered by artificial intelligence (AI) to help teams and organisations...

20% of ads streamed with children’s programming harmful for kids, study shows

The results of a new research found that 20% of all ad breaks for children’s programming contained at least one inappropriate ad, including ads for...