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February 15, 2024
Published by Paulo Rizal at February 15, 2024
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The multiple roles of chatbots in customer service (and how they can help your brand)

Chatbots play a pivotal role in revolutionising customer service. They transform the dynamics of how businesses engage with their customers as well as streamline what could […]
Paulo RizalPaulo Rizal February 15, 2024
February 15, 2024
digital communication
Published by Paulo Rizal at February 15, 2024
Categories

Dos and don’ts of digital communication etiquette in the era of remote work

In the age of remote work, effective communication is essential for maintaining productivity, fostering collaboration, as well as ensuring team cohesion. To navigate the nuances of […]
Paulo RizalPaulo Rizal February 15, 2024
February 13, 2024
Nicki Drinkwater on building trust
Published by Paulo Rizal at February 13, 2024
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Building and retaining public trust through transparent communications with Nicki Drinkwater, NBN Australia

In this session, Nicki Drinkwater of nbn Australia talks about the role of transparent communications in building trust. Now more than ever, Australians expect all organisations […]
Paulo RizalPaulo Rizal February 13, 2024
February 13, 2024
Ipad Kids
Published by Paulo Rizal at February 13, 2024
Categories

The iPad Kid Generation: 6 Ways to Navigate Digital Communication with Kids

Parenting in the digital age presents a unique set of challenges and opportunities, as technology continues to shape the way children interact with the world around […]
Paulo RizalPaulo Rizal February 13, 2024
February 8, 2024
IABC, PSA partnership
Published by Paulo Rizal at February 8, 2024
Categories

IABC, Professional Speakers Australia unveil Innovative Australian Partnership

In an exciting move for the professional speaking and communication sectors, the International Association of Business Communicators (IABC) in Australia and Professional Speakers Australia (PSA) are excited to announce a strategic […]
Paulo RizalPaulo Rizal February 8, 2024
February 8, 2024
Jody Gleeson on multi-cultural communication
Published by Paulo Rizal at February 8, 2024
Categories

Implementing a multi-cultural communication strategy to reach out to diverse audiences with Jody Gleeson

By all indications, the Australia of today has become a much more multi-cultural society. This makes it necessary for all communicators — especially those working in […]
Paulo RizalPaulo Rizal February 8, 2024
February 8, 2024
Live streaming
Published by Paulo Rizal at February 8, 2024
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‘Now Streaming LIVE’: The Online Impact of Live Streaming and How Businesses Can Leverage It

You’ve seen mostly gamers do it, and now the rest of the world is catching up: live streaming is now one of the most effective ways […]
Paulo RizalPaulo Rizal February 8, 2024
February 8, 2024
Facebook like logo on keyboard
Published by Paulo Rizal at February 8, 2024
Categories

Facebook celebrates 20 years of unprecedented growth and resilience

Amidst speculation of its impending demise, Facebook defies expectations as it celebrates its 20th anniversary this week. From its humble beginnings as Mark Zuckerberg’s Harvard side […]
Paulo RizalPaulo Rizal February 8, 2024
February 6, 2024
influencer marketing
Published by Paulo Rizal at February 6, 2024
Categories

The Rise of the Relatable Stars: The Evolution of Influencer Marketing

In recent years, the landscape of influencer marketing has undergone significant transformations, reflecting shifts in consumer preferences, digital platforms, and the evolving dynamics of social media. […]
Paulo RizalPaulo Rizal February 6, 2024
February 6, 2024
TikTok
Published by Paulo Rizal at February 6, 2024
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The ‘Influencer’ of Social Media Apps: How TikTok has influenced social media trends

Through its pioneering embrace of short-form video content, TikTok has democratised content creation, empowering users of all backgrounds to showcase their creativity and talent in bite-sized, […]
Paulo RizalPaulo Rizal February 6, 2024
February 1, 2024
social media platforms
Published by Paulo Rizal at February 1, 2024
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4 new social media platforms to watch out for in 2024

With continuous issues of ads, difficulties in monetisation for content creators, and a general lack of content visibility on existing social media platforms, users are now […]
Paulo RizalPaulo Rizal February 1, 2024
February 1, 2024
social media algorithm
Published by Paulo Rizal at February 1, 2024
Categories

Chasing the Rabbit: How Algorithms Influence Social Media Platform Usage

All social media are built around a set of algorithms, and these algorithms have specific goals. Whether it’s to make platform users view latest content, click […]
Paulo RizalPaulo Rizal February 1, 2024
February 1, 2024
Nikki Harrison hired by Enero Group
Published by Paulo Rizal at February 1, 2024
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Enero Group names former M&C Saatchi exec as new head of people & culture

Enero Group has appointed Nikki Harrison as its Group Head of People & Culture, further strengthening the Group’s executive team. Overseeing the Group’s People and Culture […]
Paulo RizalPaulo Rizal February 1, 2024
January 30, 2024
user privacy
Published by Paulo Rizal at January 30, 2024
Categories

6 non-complicated ways to navigate user privacy on social media

User privacy is vital now that almost everything (and everyone) is online. One way or another, our personal data like bank details, government documents, and private […]
Paulo RizalPaulo Rizal January 30, 2024
January 30, 2024
social media activism
Published by Paulo Rizal at January 30, 2024
Categories

Awareness through Clicks: The Role of Social Media in Activism and Social Movements

We are now at a time where we check social media before the morning news. For some, social media is the morning news. Apps that used […]
Paulo RizalPaulo Rizal January 30, 2024
January 30, 2024
communicator
Published by Paulo Rizal at January 30, 2024
Categories

3 learning opportunities to help you become a better communicator in 2024

To be an effective communicator is a cornerstone of personal and professional success, and just about everyone in every other field can benefit from enhancing their […]
Paulo RizalPaulo Rizal January 30, 2024
January 23, 2024
IABC new board members
Published by Paulo Rizal at January 23, 2024
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IABC names new high profile board members

The International Association of Business Communicators (IABC), a global network of 15,500 business communication professionals, elected eight new high profile Board members at their recent Annual […]
Paulo RizalPaulo Rizal January 23, 2024
January 23, 2024
Published by Paulo Rizal at January 23, 2024
Categories

Add Items to Cart: How brands benefit from social media and e-commerce integration

Social media platforms have evolved beyond mere networking spaces, transforming into dynamic marketplaces through the integration of shopping features. The rise of e-commerce has provided businesses […]
Paulo RizalPaulo Rizal January 23, 2024
January 23, 2024
misinformation
Published by Paulo Rizal at January 23, 2024
Categories

The harmful effects of misinformation in social media (and how to fight them)

In an era dominated by the rapid dissemination of information through social media, the consequences of misinformation directly impact individuals, communities, and even whole societies. The […]
Paulo RizalPaulo Rizal January 23, 2024
January 19, 2024
social media and mental health
Published by Paulo Rizal at January 19, 2024
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Surfing and Crashing: The Effects of Social Media on Mental Health

For a considerable number of people, checking their phone first thing in the morning is a norm. This sudden rush of online stimuli has become a […]
Paulo RizalPaulo Rizal January 19, 2024
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