Category: Social Media

Viral Nation’s new impersonation detection feature to shield brands from fake accounts

Influencer marketing agency Viral Nation has launched a new impersonation detection feature, designed to protect brands from fraudulent activities on social media platforms. “The introduction<span...

Tagger Media grabs ‘Best Influencer Marketing Platform’ tilt at 2023 Global Influencer Marketing Awards

Influencer marketing platform Tagger Media has been named the Best Influencer Marketing Platform in the Technology category for the 2023 Global Influencer Marketing Awards. This...

Australia may ban WeChat – but for many Chinese Australians, it’s their ‘lifeline’

One morning in February 2021, I was woken by a WeChat call from my brother in China. Mum had died the previous night, he told...

Blue bird out, ‘X’ in: Elon Musk’s Twitter executes rebrand

It’s officially the end of an era, as Twitter swaps out its iconic blue bird logo with a stylised “X”. The move is seen as...

VideoAmp’s integration with Meta’s Lift API to help measure tune-in advertising effectiveness

VideoAmp’s integration with Meta will now include lift measurement, enabling advertisers to assess the incremental impact of Facebook and Instagram ads on driving tune-in to...

How social media is making access to illicit drugs easier

The Beekeeper House, a mental health and addiction centre is warning that social media platforms such as Facebook, Instagram, and Snapchat have facilitated the creation...

Meta’s Threads is a serious threat to Twitter, and Elon Musk knows it

Given Elon Musk’s penchant for publicising his thoughts on Twitter (a social media platform that he now owns), many found his silence on the release...

Albanese gov’t to allocate $6.2M to tackle children body image distress

The Albanese Government is providing $6.2 million to The Embrace Collective for their Embrace Kids program to help kids tackle body image issues to live...

Twitter loses global traffic following anti-data scraping measures

Twitter has incurred a significant loss of traffic globally after it limited the number of tweets accounts could view in a day. According to data...

81% of customers want more video from brands, State of Video Technology reveals

A survey of 2,009 adults in the U.S. and U.K. found that more than 8 out of 10 consumers want brands who communicate with them...

Assembled Media appoints Alex James as new Head of Social

Data-led media agency Assembled Media has named Alex James as Head of Social to help brands build deeper connected relationships with their customers. James, who...

Hootsuite’s Inbox to help streamline customer service work

Social media management tool Hootsuite has unveiled Inbox, a tool for social media managers who want to streamline their workflows and improve customer experience on...

Victorians’ most hated, most desired apps revealed in new research

Australian app developer Elegant Media has unveiled the results of their research, which revealed Victorians’ preferences, likes, dislikes, and aspirations regarding mobile applications. The survey,...

Australia’s first social media platform for business owners, entrepreneurs launched

Boa, a new social media platform designed for business owners and entrepreneurs has opened its doors to the public, with the aim of democratising the...

TikTok promotes vaping as a fun, safe and socially accepted pastime – and omits the harms

Renee Carey, Curtin University and Jonine Jancey, Curtin University Social media platforms such as Instagram, TikTok and Facebook overwhelmingly show vaping in a positive light....

Musk stepping down, hires Linda Yaccarino as Twitter CEO

Five months after losing a Twitter poll on whether he should remain as CEO for Twitter, Elon Musk has announced former NBC Universal advertising chief...

ACCC report highlights need for more robust protections for consumers, small business

A report released by the Australian Competition and Consumer Commission (ACCC) revealed a range of harms to consumers and small businesses occurring across social media...

Twitter backs down, removes ‘government-funded media’ tag

After a decidedly public spat with western broadcasters last week, Elon Musk’s Twitter has removed the controversial “government-funded media” tag from accounts belonging to news...

Twitter slaps ‘government-funded media’ tag on ABC News, SBS

Twitter has placed the tag “government-funded media” on several media outlets’ Twitter pages, including Australian public broadcasters ABC News and SBS. The tag is one...

Discord was used to leak sensitive info on the Ukraine War; here’s what they’re doing about it

Originally a social messaging app aimed for gamers, Discord has earned some notoriety of late for reasons that its founders couldn’t have intended. The latest...