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From the recent arrival of Meta’s Threads and Twitter’s (now X) rebranding to TikTok’s introduction of text-only posts, marketers have been trying their best to...
Kendall Masters is the Social Media Manager for Victoria Police. Before her stint with the law enforcement agency, she also filled various communication and social...
Since Elon Musk acquired Twitter in 2022, the platform has seen a whirlwind of changes, culminating in the radical decision to rebrand it as ‘X‘....
Australian broadcaster ABC has shut down the majority of its accounts on X, formerly known as Twitter, citing cost and increase of toxic interactions since...
Last week, a special Senate committee released a report on foreign interference through social media. It makes for scary reading. In addition to widely publicised...
X, the social media platform formerly known as Twitter has taken legal action against the Center for Countering Digital Hate (CCDH) for allegedly attempting to...
To non-moguls, Elon Musk’s (perhaps temporary) rebrand of Twitter to “X” may seem high risk, amateurish, or even capricious. But it is likely doing exactly...
Influencer marketing agency Viral Nation has launched a new impersonation detection feature, designed to protect brands from fraudulent activities on social media platforms. “The introduction<span...
Influencer marketing platform Tagger Media has been named the Best Influencer Marketing Platform in the Technology category for the 2023 Global Influencer Marketing Awards. This...
One morning in February 2021, I was woken by a WeChat call from my brother in China. Mum had died the previous night, he told...
It’s officially the end of an era, as Twitter swaps out its iconic blue bird logo with a stylised “X”. The move is seen as...
VideoAmp’s integration with Meta will now include lift measurement, enabling advertisers to assess the incremental impact of Facebook and Instagram ads on driving tune-in to...
The Beekeeper House, a mental health and addiction centre is warning that social media platforms such as Facebook, Instagram, and Snapchat have facilitated the creation...
Given Elon Musk’s penchant for publicising his thoughts on Twitter (a social media platform that he now owns), many found his silence on the release...
The Albanese Government is providing $6.2 million to The Embrace Collective for their Embrace Kids program to help kids tackle body image issues to live...
Twitter has incurred a significant loss of traffic globally after it limited the number of tweets accounts could view in a day. According to data...
A survey of 2,009 adults in the U.S. and U.K. found that more than 8 out of 10 consumers want brands who communicate with them...
Data-led media agency Assembled Media has named Alex James as Head of Social to help brands build deeper connected relationships with their customers. James, who...
Social media management tool Hootsuite has unveiled Inbox, a tool for social media managers who want to streamline their workflows and improve customer experience on...
Australian app developer Elegant Media has unveiled the results of their research, which revealed Victorians’ preferences, likes, dislikes, and aspirations regarding mobile applications. The survey,...
