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December 7, 2023
Branding as a PR tool
Published by Paulo Rizal at December 7, 2023
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3 brands that changed the PR game through storytelling (and how you can, too!)

In the realm of marketing, the importance of a compelling brand and campaign narrative cannot be overstated. Your narrative is the heartbeat of your brand, resonating […]
Paulo RizalPaulo Rizal December 7, 2023
April 4, 2023
conversational commerce
Published by Paulo Rizal at April 4, 2023
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Most consumers prefer conversational commerce with brands, study finds

More than 88% of the 8,000 consumers surveyed from the US, the UK, Canada, and Australia prefer to engage in a two-way conversation with a brand […]
Paulo RizalPaulo Rizal April 4, 2023