gaming

Games as a guide: Designing inclusive communication that affirms and empowers

Commsadmin

May 26, 2025

At a time when digital communication shapes identity in countless ways, a new study from Monash University offers a rare…

iion secures seed capital to revolutionise game advertising

Comms Room Staff

June 19, 2024

iion, a unified game advertising platform, has secured seed capital investment and is set to become the go-to global solution…

Gaming projected to bring $320B to brands via streaming ads

Pearl Dy

January 30, 2024

A recent study from Dentsu shows the impressive performance of gaming streaming giant Twitch in terms of brand recall and…

Gamers more likely to watch free ad-supported streaming

Paulo Rizal

April 20, 2023

Connected TV (CTV) and cross-screen advertising firm LG Ad Solutions has released the findings of a new study that found…

Report finds Star Entertainment Group unsuitable for licence

Jaw de Guzman

September 13, 2022

A damning report revealed that Star Entertainment Group frequently broke the law, deceived banks, and was penetrated by criminal groups…

A New World: What is “The Metaverse”, and what does it mean for us?

Nina Alvarez

October 28, 2021

Facebook Inc, under fire from regulators and lawmakers over its business practices, is planning to rebrand itself with a new…

Students ‘scale’ the challenges for video game design competition

Nina Alvarez

October 10, 2021

Students entering the 2021 Australian STEM Video Game Challenge have been commended for persevering throughout a challenging school year. Nearly…