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The Albanese Government’s social media reforms are progressing, with Education Ministers set to receive a briefing from the Communications Minister…
The Albanese Government is strengthening online safety for Australian kids with new guidance to support platforms under the nation’s under-16…
Roblox will roll out new safety measures after Australia’s eSafety Commissioner raised concerns about child protection and compliance with local…
In an age where audiences are flooded with information, relevance has become the deciding factor for whether messages are read…
AI is now woven into the way many organisations communicate, whether through automated emails, social media scheduling, or customer chatbots….
Artificial intelligence has become an everyday tool in content production. From drafting blog posts to refining social media copy, AI…
ACCAN has welcomed the Government’s move to extend the under-16 social media ban to YouTube, calling it a win for…
Communicators have always relied on feedback to shape better stories. What’s changed is the speed at which that feedback arrives—and…
For communicators, building trust isn’t just about crafting the perfect message. It’s also about showing your work—opening up the data…
Data is no longer the sole domain of analysts and researchers. In today’s fast-moving media environment, communications professionals must also…
The Australian Communications and Media Authority (ACMA) has issued a strong warning to social media influencers: stop promoting illegal gambling…
Research shows Australians overwhelmingly back the Albanese Government’s world-leading social media restrictions for under 16s. The Age Assurance Consumer Research…
Reaching younger audiences today requires more than simply being online. With shifting behaviours, shorter attention spans and strong values around…
Why it’s far more powerful to lean in, listen and learn than try to talk your way out of a…
If your brand’s social media content isn’t grabbing attention in the first 3 seconds, it’s dead on arrival. Your dream…
Five valuable lessons from Queensland Health’s communications team on how to build and leverage trust. Trust. Does your team have…
Social media has revolutionised the way we communicate and has become a powerful tool for advocacy and activism, particularly when…
Microsoft’s annual Global Online Safety Survey found that 64% of Australian teens faced online risks last year, including cyberbullying, misinformation,…
Memes have become a powerful tool in digital marketing, allowing brands to connect with audiences in a fun, relatable way….
Social media is constantly evolving, and brands must keep up with these changes to stay connected with their audiences. Algorithm…